Our Story


First On The Water Since 1911

Gull Lake Marine is one of the oldest and most well-respected marinas in Michigan with continuous operations since 1911. Our history has evolved from maintaining and varnishing wooden Chris Crafts, to launching Guy Lombardo's "Such Crust" for the powerboat races of the 1940s, to today, where our staff is dedicated to serving West Michigan with the premium brands in boating products, services, and on-the-water experiences. 

Why Choose Gull Lake Marine?

With over 100 years of experience in the boating industry, we’ve learned what matters most to our customers. We focus on providing transparent, friendly service, and a hassle-free buying experience. When you buy from us, it’s not just a boat - it’s the start of countless adventures on the water! Gull Lake Marine has the best-in-class boats, the brands you want, and the largest inventory of new boats in West Michigan.

Our Locations

Since opening as one of the region’s first marinas, Gull Lake Marine has been a cornerstone of West Michigan’s boating community. Today, we continue that legacy with four convenient locations offering premium boats, expert service, and reliable storage solutions. 

Our Richland location located on M-89 Highway houses our inviting indoor showrooms as well as our Service Department, Detail & Repair Department, and Parts Counter. Here we're able to display the latest products from Boston Whaler, Harris, JC TriToon, Chaparral, Robalo, Malibu, Axis, Pioneer, and Bulls Bay as well as our quality pre-owned inventory. We are also proud to represent and service Mercury Marine, Suzuki Marine, Yamaha Marine, and Malibu Monsoon engines. This location is also the home to our five storage buildings where we store over 600 boats annually. We also feature a state-of-the-art 35,000 square-foot building located 1-mile away and known as our West Facility where our extensive inventory is available for viewing all winter long.

Our Bayside location on Gull Lake location features our extensive Pro-Shop/Kayak Outfitters and serves as the Hobie and Jackson Fishing Kayak sales site carrying all the latest products from the world-class leader in kayaks, paddle boards and SUP's. This location also offers a full-service fuel dock and our boat rental operations where you can rent a late-model pontoon boat to check out Gull Lake and all it has to offer. In addition, our Bayside store maintains over 80 wet-slips on Gull Lake.

Our Grand Rapids location conveniently located off I-96 between Grand Rapids and Grand Haven houses an indoor showroom as well as a Service Department, Detail & Repair Department, and Pro Shop. Here we also display the latest products from Boston Whaler, Harris, JC TriToon, Chaparral, Robalo, Malibu, Axis, Pioneer, and Bulls Bay as well as our quality pre-owned inventory. We are also proud to represent and service Mercury Marine, Suzuki Marine, Yamaha Marine, and Malibu Monsoon engines.This location is also the home to two storage buildings as well as multiple off-site storage options allowing us to take care of your year-round boating needs.

And our South Haven location conveniently located on the north side of the Black River just over the bridge. We have an indoor showroom as well as a Service Department, Detail & Repair Department, Parts Counter, and extensive Pro Shop. Here we also display the latest products from Boston Whaler, Harris, Malibu, AXIS, JC Tri-Toon, Pioneer, Bulls Bay, and Inmar as well as our quality pre-owned inventory. We are also proud to represent and service Mercury Marine, Suzuki Marine, Yamaha Marine, and Malibu Monsoon engines. This location also maintains 48 deep basin slips on the Black River and an external storage building down the street.

All of these locations and services make Gull Lake Marine your outstanding resource for the your year-round boating care and needs.

Making Memories On The Water

We want you to be completely satisfied with your investment in boating! That means we'll meet you at the dock or a launch site or our showrooms to evaluate the boat. After your purchase, we offer a comprehensive delivery orientation that will help go over the complete operation of the boat, trailering principles and a safety program to let you start enjoying your new boat from day one!

Browse through our boats selection. We can also order any boat offered by our selected vendors: Chaparral, Robalo, Malibu, Axis, Boston Whaler, Harris, Pioneer, Bulls Bay, JC TriToons, and Inmar boats, Jackson, and Hobie Fishing Kayaks, and Mercury Marine, Suzuki Marine, Yamaha Marine, and Malibu Monsoon engines.

Over the years of helping Michigan families create fun-filled days on the water has taught us one thing: boating is about more than boats – it's about moments that become cherished memories. As one of Michigan's oldest continuously operating marinas, we've helped generations of families discover the joy of lake life as well as built a reputation for delivering top-tier products, and outstanding customer service. 

We serve West Michigan including the following towns and lakes: Richland, South Haven, Grand Rapids, Coopersville, Gull Lake, Hickory Corners, Dowagiac, Cassopolis, Three Rivers, Constantine, White Pigeon, Sturgis, Paw Paw, Mattawan, Lawton, Coloma, Marcellus, Oshtemo, Vicksburg, Schoolcraft, Portage, Kalamazoo, Battle Creek, Decatur, Twin Lakes, Gobles, Hartford, Bangor, Allegan, Plainwell, Delton, Hasting, Caledonia, Saugatuck, Holland, Hudsonville, Lowell, Comstock Park, Ionia, Lyons, Six Lakes, Carson City, Lake Odessa, Rockford, Belding, Sparta, Grand Haven, West Olive, Norton Shores, Spring Lake,  Muskegon, Wabaningo, Whitehall, White Cloud, Silver Lake, Newaygo, Howard City, Cedar Springs, and more in Michigan.
And serve several brands in Northern Illinois including; Fremont, Angola, Waterloo, Crooked Lake, Pleasant Lake, North Webster, Goshen, Shipshewana, Syracuse, Milford, Warsaw, Plymouth, Elkhart, South Bend, Fish Lake, Lakeville, La Porte, Kingsbury, Beverly Shores, Michigan City, and more.


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Experience our superior service and selection! We look forward to serving you!

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